TotalEnergies Corporate Foundation x association Prévention Routière (aPR): combined mobilization in the rugby villages to raise awareness to the risks of drink-driving
Throughout the event, TotalEnergies Corporate Foundation and the association Prévention Routière teamed up in the rugby villages in Nice and Toulouse. The aim was to raise fans’ awareness to the risks of drink-driving and encourage responsible driving. Illustration in pictures.
On October 14, for the two quarter-final matches in the tournament, members from the TotalEnergies Corporate Foundation, the association Prévention Routière and volunteers were ready and waiting. Their task was to inform and raise fans’ awareness through educational demonstrations and by distributing single-use breathalyzers to the general public who were watching the live broadcast on the huge screen. The campaign was set up right at the start of the competition, in the rugby villages in Toulouse and Nice.
The support from TotalEnergies Corporate Foundation - a major player in road safety - to the association Prévention Routière completes the partnership created in 2018, with both parties working toward a common aim - to reduce the number and severity of road accidents, whatever the mode of transport (cars, motorcycles, mopeds, bicycles, pedestrians, etc.) and the routes used (streets, roads or highways). The Rugby World Cup is an opportunity to remind as many people as possible of the essential road safety messages.